July 17, 2025
1:00 PM ET / 12:00 PM CT / 10:00 AM PT / 6:00 PM GMT
Duration: 1/2 hour
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Summary
In this session, you'll learn how advanced asset tracking solutions are driving improved operational intelligence and enhanced equipment safety and compliance. Also included in the discussion will be the importance of asset data integration across oilfield technology platforms and the impact of AI on predictive equipment utilization and maintenance.
Speaker
SVP of Account Management
Roopa Misra is the SVP of Account Management at Geoforce. She brings more than 23 years of leadership experience within the software and technology industry, including a previous 7-year stint with Geoforce. Her previous roles also include Chief Customer Officer at SecurityGate.io and Senior VP of Sales and Customer Operations at Orion Labs. In her new role, Roopa will lead the dedicated account management team service customers in North America and strategic accounts worldwide.
She brings a professional, high-initiative, and communicative leadership style that skillfully balances empathy and understanding of customer needs with accountability for achieving business results. Roopa received an MS in engineering from University of Texas at Austin and an MBA from Southern Methodist University. She currently resides in Sugar Land, Texas.
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