Fixing industry's image

Fixing industry's imageOne aspect of identifying and solving any problem is to determine if the basis of the problem is emotional or logical. Education is a solution to a logical problem. I contend that the industry's image problem (OGJ, Nov. 10, 2002, p. 15), i.e., intense dislike and mistrust, is emotionally based, and changing this sentiment is unlikely.While the Oklahoma Energy Resources Board's efforts to clean-up old well sites deserves an 'atta-boy,' efforts such as these will not demonstrably change the image problem.When oil, natural gas, or products prices rise, oil industry profits also rise and the media reports the increase. This occurs simultaneously with...

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