More on multimedia

There has never been a better time to be in the business of communicating with a professional audience.More ways exist now than ever before to share intelligence. To be more specific about it, communicators have more media than ever at their disposal.Just a few years ago, a writer or editor tended to work in only one medium. A magazine editor worked in the print medium. A radio announcer worked in the broadcast medium.The worldwide web changed all that.As has been reported in this space before, Oil & Gas Journal embraced the web early as part of a multimedia strategy.The last part of that sentence means OGJ doesn't use the web just as a place to park an electronic duplicate of the mag...

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